1 - For most parts of this decade, Japanese auto industry has been affected by the domestic recession.  In addition, It was severely suffered from the global recession and sudden appreciation of the yen against the U.S. dollar.  Top automobile manufacturers like Toyota Motor Corp posted operating losses of billions of yen in the last few years.  Their production were slashed to minimize the losses.  However, gradually the  effects of the recession has been deminished, by boosting export sales.

Japanese truck makers achieved sustainable growth by expanding sales to cover global markets.  Truck makers in Japan and the supportive industries increase the revenues by exproting.  It also offers some level of protection from the weak local markets in Japan.  As per a report published by Frost and Sullivan, roughly 49% of all trucks sold in 2008 by Japanese truck makers were actually sold in export markets.   Emerging economies such as China, Russia and India were grown.  In the other hand, established markets like Europe and North America were still suffered by the global recession.  Major portion of these exports 64% go to Asia, the Middle East, Africa, Latin America and Europe.  At present, just about 2% of Japan’s commercial trucks are exported to North America, severely affected by the global recession.